Article 43

 

Wednesday, November 04, 2009

Smartphone Car

Alcatel, Toyota Tout Smartphone Car

By James Rogers
The Street
November 3, 2009

Alcatel-Lucent and Toyota are touting in-car multimedia technology as the future of mobile broadband.

Working with Toyota and QNX Software, Alcatel has built what it describes as an “LTE Connected Car,” bristling with a vast array of Internet applications. The 2010 Prius has four touchscreens, two in the dashboard, and two behind the front seats, which offer a wealth of different services.

“We wanted to show what is possible with next-generation mobile networks,” Derek Kuhn, vice president of emerging technology, told TheStreet during a technology demo Tuesday in New York. The company has even described the tricked-out Prius as a “smartphone on wheels.”

Long Term Evolution (LTE), or 4G technology, will expand the speed and capacity of mobile networks when it is deployed over the coming years, and Alcatel claims that a car is the perfect place to showcase its benefits.

With younger consumers, in particular, expecting ubiquitous high-speed Web access, the souped-up Prius offers roughly 50 applications, including a music streaming service from Atlantic Records, children’s computer games developed by Kabillion, and Google’s YouTube offering.

“We’re trying to throw the kitchen sink at this,” said Kuhn, explaining that cars present a “captive audience” for content specialists such as Kabillion and application developer Chumby. Atlantic Records is already offering its “Fanbase” application in the LTE Connected Car, offering information, interviews and music clips of artists such as Rob Thomas.

The car also offers GPS and in-car WiFi, according to Alcatel, and could even boost safety by sharing information between cars, according to Steve West, Alcatel’s senior director for emerging technology.

“If I am in a hazardous situation with ice on the road, the car behind me can be warned before it gets there,” he said.

Alcatel, which swung to a loss in its recent third-quarter results, says that the driver’s touchscreen doesn’t work while the car is moving, good news for easily-distracted drivers.

It could be some years, however, before Toyota is actually selling LTE-connected cars. Executives at the New York launch event estimated that the first all-singing and all-dancing cars could make their debut around 2011.

“The whole automotive lifecycle is two to three years from concept to ‘on the road,’ “ said Andy Gryc, product marketing manager for QNX Software, adding that other deals are in the pipeline. “We’re not able to say who we’re discussing that with [but] we’re probably speaking to three or four automakers.”

The proof of concept car is part of a broader 4G initiative called the ng connect program. The industry group comprises around 26 members and includes the likes of Hewlett-Packard, Samsung and Kyocera.

Alcatel is not the only company focusing its efforts on automotive technology. Ford(F Quote) has also ramped up its technology story in recent years.

SOURCE

Posted by Elvis on 11/04/09 •
Section General Reading
View (0) comment(s) or add a new one
Printable viewLink to this article
Home
Page 1 of 1 pages

Statistics

Total page hits 9747492
Page rendered in 0.6432 seconds
40 queries executed
Debug mode is off
Total Entries: 3222
Total Comments: 337
Most Recent Entry: 05/04/2020 08:41 am
Most Recent Comment on: 01/02/2016 09:13 pm
Total Logged in members: 0
Total guests: 14
Total anonymous users: 0
The most visitors ever was 172 on 12/25/2019 07:40 am


Email Us

Home

Members:
Login | Register
Resumes | Members

In memory of the layed off workers of AT&T

Today's Diversion

If you want to build a ship, don't drum up the men to gather wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea. - Antoine de Saint-Exupery

Search


Advanced Search

Sections

Calendar

November 2009
S M T W T F S
1 2 3 4 5 6 7
8 9 10 11 12 13 14
15 16 17 18 19 20 21
22 23 24 25 26 27 28
29 30          

Must Read

Most recent entries

RSS Feeds

Today's News

ARS Technica

External Links

Elvis Picks

BLS Pages

Favorites

All Posts

Archives

RSS


Creative Commons License


Support Bloggers' Rights